Oh the joys of marketing a small business - especially in a challenging economy where money can be tight, and no one feels especially excited about spending a ton of money on advertising that may or may not produce any results. But on the other side of the fence - how do people know you exist - and how do you get customers to care about your existence - especially if you're not making yourself visible to them???
Most any entrepreneur has heard the saying about "find a need and fill it". Take th…
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Posted on August 6, 2009 at 8:46pm —