Over the past two weeks, I have had the opportunity to work with a group of guys that I hope I taught them in a role of a teacher/instructor, as they taught me. The basis of the class was developing ideas for starting businesses without a lot money. Although we talked about a number of different business ideas, we also talked a lot about business theory.
Within the…Read More
There are many reasons to conduct market research. It is mainly completed on the basis of services and products that the company is offering. Although the number of reasons are literally limitless from broad position projects to determining the best version of a logo, there are five main reasons:
A few weekends ago, I met someone whose son is opening up a new franchise in Florida. In our discussion he had mentioned that although his son had a business plan, he felt his son needed a little additional research in his plan. I told him that, unfortunately, this is a common situation.
In a slightly dated, but still relevant, 2009…Read More
Don't be jealous sports and golf fans, but I had tickets to Wednesday's practice round to The Masters. Although I am a self proclaimed hacker, I truly enjoy playing as much as I can. It is never enough, though.
Afterwards as I reflected on the day, the sights, and the sounds, I realized that my day was a lot like a typical day at work. There are things I saw and…Read More
For those of you who are regular readers of my blog, I am almost preachy in regards to this. Many businesses, especially small businesses, do not do an extensive amount of research when they start their business. Even fewer do it formally during the course of their…Read More